B2B Technology Marketing Journal

GetIT Comms partners with Wildfire Interactive to deliver effective B2B social media marketing and lead generation

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Singapore, April 24, 2012, – GetIT Comms has today announced its strategic partnership with Wildfire Interactive, the leader in social media marketing technology and the only social media marketing company to have received an investment from Facebook’s fbFund. Established in 1997, GetIT Comms has more than a decade of experience in delivering innovative marketing & communication solutions to major corporations using interactive digital media (IDM) and social media.

“We are excited at the opportunity to partner with one of the leading end-to-end marketing providers in Singapore. We’re selective when it comes to partnerships,” says Jay Castro, International Business Development for Wildfire Interactive.
“GetIT has a rare combination of referenceable customers and extensive experience with our solutions that makes them a welcome and valuable partner.”

“This partnership is really an evolution of our relationship with Wildfire Interactive,” says Anol Bhattacharya, CEO of GetIT Comms. “Our team has been working with Wildfire Interactive’s Social Marketing Suite on recent campaigns. Using the Wildfire Promotion Builder platform helped us increase engagement by a factor of more than 10 over a relatively short 3-week period for a recent Facebook campaign that we ran for a major multi-national company in Singapore.”

The Wildfire platform affords the ease of creation, customization, and deployment that’s critical in exceeding expectations of a savvy social audience and equally so, a fast-moving client base. Furthermore, the wide range of promotion options – from quizzes and voting-based contests, to sweepstakes, group deals and fan coupons – allow marketers to deploy a gamut of marketing and promotional activities across popular social media platforms, including Facebook and LinkedIn.

With custom branding and design options, and powerful analytics built into the Wildfire platform, GetIT Comms is able to offer complete social media marketing capabilities as an integral part of its solution offerings.

“This partnership enables us to do what we do even better, ” says Anol. “And that is combining our expertise and services, with the best social marketing suite, to deliver a powerful, cost-effective solution to our customers. It’s helping our customers realize the true potential of social media, and helping us move the conversation from social media as a mere afterthought, to being a key component of our customers’ marketing initiatives.”

To learn more about GetIT Comms, visit http://www.getitcomms.com

To learn more about Wildfire, visit http://www.wildfireapp.com



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About the author

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Jeremy Tarrier

Jeremy is a Technical and Copy Writer whose career extends over 20 years as a highly experienced professional in the IT, Telecommunications, Financial and Manufacturing marketplaces throughout Europe, USA, Asia and Australia.

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