B2B Technology Marketing Journal
Author

Gopal Kishore

Gopal Kishore
Gopal leads the content initiatives for GetIT Comms, where he helps the world’s best technology companies deliver their message to the right audience. Prior to GetIT Comms, he was Head of Global Marketing for KNOLSKAPE - one of World’s Top 20 Learning Gamification company. He has over 10 years of experience in journalism and marketing, having worked with International Data Group (IDG) - the world's leading technology media, events and research company and with New Indian Express, one of India’s largest daily newspaper. His articles have appeared in several global publications.
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7 Steps to Plan a B2B Content Marketing Strategy

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It is essential to approach content marketing as a strategy rather than a tactic. If you have not started content marketing or are still testing the waters, these seven steps will help you plan your B2B content marketing strategy.
Traditional… Read more “7 Steps to Plan a B2B Content Marketing Strategy”

B2B Technology Marketing Journal
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